IAROCA AB is committed to protecting and respecting your privacy. Our website uses different types of cookies and tracking technologies, as follows.
What is a cookie?
A cookie is a small file of letters and numbers that is saved in your browser. It allows websites to recognize users that make subsequent requests and to store website settings within the browser. This, in turn, allows websites to work properly, remember user preferences (such as language preferred or search results), enable users to safely log into secure areas and improve the website and its features. Cookies may be stored directly by the website you visit (“first-party cookies”) or by third-party services, for example to send advertising which is relevant to you (“third-party cookies”).
The cookies we use
When you visit our website the following first and third party cookies may be stored in your browser:
Strictly necessary website cookies: These trackers are used for activities that are strictly necessary to operate or deliver our services and, therefore, do not require you to consent.
| Cookie | Provider | Purpose | Retention |
| elementor | Cookiebot | Stores the user’s cookie consent state for the current domain | 1 year |
| __cf_bm | Hubspot | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. | 1 day |
| li_gc | Stores the user’s cookie consent state for the current domain | 6 months | |
| lidc | Provides load balancing functionalities | 1 day | |
| sdsd | Provides load balancing functionalities | session | |
| BizographicsOptOut | Stores privacy preferences | 10 years | |
| Hs_cookie_cat_pref | Hubspot | Stores cookie consent preferences | 6 months |
Analytics cookies: if you give us your consent, these cookies help us understand and improve the use and performance of our services including what links visitors clicked on the most, and how they interact with the various areas and features on our website.
| Cookie | Provider | Purpose | Retention |
| _ga | Google Analytics | The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. | 1 year 1 month 4 days |
| _ga_* | Google Analytics | Google Analytics sets this cookie to store and count page views. | 1 year 1 month 4 days |
| lms_analytics | Store and track a visitor’s identity | 30 days | |
| AnalyticsSyncHistory | to store and track visits across websites. | 30 days |
Google Analytics
Our website uses Google Analytics, a service provided by Google, to analyse how users interact with our website. If you consent to storing these cookies on your browser, please know that your personal data may be transferred to the United States. For more information, click here.
You can disable some, or all cookies set by Google Analytics from your browser. For more information, click here
Functional cookies: these cookies track user browsing behaviour over a certain period. If you consent to storing these cookies on your browser, data collected may be used for statistical purposes only, such as analysing and reporting visitor interactions with a website.
| Cookie | Provider | Purpose | Retention |
| __hssc | Hubspot | Stores anonymized statistics | 30 days |
| __hssrc | Hubspot | Used to recognise the visitor’s browser upon reentry on the website. | Session |
| __hstc | Hubspot | Stores time of visit | 13 months |
| hubspotutk | Hubspot | Stores and tracks a visitor’s identity | 13 months |
| __hsmem | Hubspot | Stores logged in users | 1 week |
| ln_or | Registers statistical data on users’ behaviour on the website. Used for internal analytics by the website operator. | 1 day | |
| AnalyticsSyncHistory | Used in connection with data-synchronisation with third-party analysis service. | 29 days | |
| __guid | Stores and tracks a visitor’s identity | 90 days | |
| wpEmojiSettingsSupports | WordPress | Stores browser details | Session |
| *_key | Hubspot | Stores logged in users | 2 weeks |
| hs_ab_test | Hubspot | Stores ID’s of experiments and sessions for A/B testing | Session |
| _hs_do_not_track | Hubspot | Stores “do not track” signals | 6 months |
| messagesUtk | Hubspot | Stores browser details | 13 months |
| hs-messages-is-open | Hubspot | Stores if a message has been shown | 30 minutes |
| li_alerts | Stores if a message has been shown | 1 year |
Marketing cookies: If you give us your consent, we may use these cookies to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
| Cookie | Provider | Purpose | Retention |
| bcookie | Used by the social networking service, LinkedIn, for tracking the use of embedded services. | 1 year | |
| bscookie | Used by the social networking service, LinkedIn, for tracking the use of embedded services. | 1 year | |
| UserMatchHistory | Provides ad delivery or retargeting. | 29 days | |
| li-oatml | Provides ad delivery or retargeting. | 1 month | |
| lms_ads | Stores and track visits across websites | 30 days | |
| li_sugr | Store and track a visitor’s identity | 90 days |
Pixels
Pixels are snippets of code (HTML or JavaScript) that are used to gather information about website visitors and track their activity.
When a user visits a web page, a pixel loads and sends information to a third-party server. That information enables advertisers to enhance targeting, increase online conversions, measure campaign performance, track conversions, and build audiences based on behaviour.
We use third party pixels (e.g. digital icons) to redirect users to our social media pages. These websites or social media platforms use cookies to track access to their services and are responsible for providing their own cookie policy and to collect your consent. No personal data is collected on our website by the means of such Pixels.
How to block cookies
Upon entering our website, you can choose to accept all cookies or refuse all cookies by closing the banner or selecting the “Deny” option.
You can change your cookie preferences at any time by clicking on the “Details” button displayed on the banner. You can then adjust the available sliders to ‘On’ or ‘Off’, then clicking ‘Allow selection’. You may need to refresh your page for your settings to take effect.
Alternatively, most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.
This policy was last updated on January 17th 2024
Contact Us
If you have any questions about this Privacy Policy, You can contact us: hello@acorai.com